Discover how the Gaze-Cueing-Effect can enhance your online presence! This psychological trick leverages people's natural tendency to follow gaze directions, directing your visitors' attention strategically. Explore practical tips for applying this effect to maximize the effectiveness of your visual content.
Learn about the fundamental key figures in e-commerce and their significance for management in online retail. The selection and interpretation of these metrics are crucial for the success of an online business. Which metrics serve as meaningful Key Performance Indicators and how are they calculated?
When surfing the internet, you often encounter error messages like "404 - Page not found" or "Not found". Visitors to your online shop may also be faced with this status message. However, instead of lamenting this disadvantage, you should see it as an opportunity! Learn how to capitalize on the situation and turn an error into an opportunity.
In e-commerce, preparing for holidays, promotional days and special events is crucial to making the most of these opportunities and increasing sales. Successful planning and implementation can help to strengthen customer loyalty, attract new customers and improve brand image.
Find out what is important after the launch! Include marketing strategies in the planning and launch phase of your online store. Learn best practices to maximize your reach and ensure a successful launch.
Learn why it is crucial to integrate marketing strategies already in the planning and launch phase of your online shop. Discover best practices to maximize your reach and ensure a successful launch.
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